TxDOT AR App
Augmented Reality (AR) app to educate Texas drivers on car safety, featured in two different campaigns; "If You Love It, Click It" and "Save Me With A Seat".
We designed the app differently based on the campaign they were tied to, while still keeping some consistency. Even though mobile apps have a wide variety of uses, what unifies them is the need for optimal usability, accessibility, engagement, and overall user experience.
Using Unity and Vuforia, we developed and published a native app for both iOS and Android to achieve optimum performance.
Our client wanted to be able to use different imagery to trigger a video positioned in world space. So, we used natural-feature tracking to distinguish between different campaign logos.
We used their logos as a mobile origin point that we could use as reference to position our virtual elements. For example, they had a logo on a truck, which allowed us to scale and position the video to make it appear that the actor was standing and speaking in front of it.
We create games of different scopes on a variety of platforms, including PC, iOS, Android. The IMG Studio also develops virtual reality games for Vive and Oculus devices.
We build visually-appealing, fast and reliable websites or web applications designed to match your business needs.
Be it for gaming or training, The IMG Studio crafts interactive, virtual experiences that immerse your users in a fully customizable 3D environment.
We develop virtual, interactive experiences overlaid onto the physical world, allowing your digital content to come to life, with options for a native app, Instagram or Snapchat, or built for the web.
8627 Cinnamon Creek Ste. 602 | San Antonio, TX 78240
firstname.lastname@example.org | (210) 582-5316