AR

12 Apr Augmented reality video conferencing may come sooner than you think

"A company called Spatial recently showed off a prototype for a new piece of software that turns any room into an interactive meeting space. Take a photo of yourself, slip on an augmented reality headset like HoloLens or Magic Leap, and you’ll be placed into a conference...

15 Mar Stop using AR as a gimmick and give us truly transformative experiences

"AR, in contrast, is something I think could become a much more integrated part of our lives. But it only makes sense if AR transforms the experience."...

01 Mar Apple Will Start Making AR Glasses As Soon As the End of 2019

14 Feb Brands are Testing Augmented Reality’s Influence on E-Commerce

"Augmented reality is far from becoming a mass force in advertising, but more brands are using it as a way to get customers to try out products before mobile purchases."...