"Augmented reality is far from becoming a mass force in advertising, but more brands are using it as a way to get customers to try out products before mobile purchases."...
"The result reveals a trend of headset adoption that’s a near perfect exponential growth curve."...
"The line between real and virtual life as we know it, is constantly being blurred as a result of software developers and hardware engineers across the globe continually putting forth innovative technological solutions. One such solutions which is at the very forefront of the digital...
"AR can capture people’s attention for over 85 seconds, increase interaction rates by 20 percent, and improve click-through rates to purchase by 33 percent."...