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The IMG Studio
For Museums, Augmented Reality is the Next Frontier

For Museums, Augmented Reality is the Next Frontier

by Rachel McCubbin | Sep 26, 2018 | VR

“Interactive museum exhibits like this are becoming more common as augmented reality tech becomes cheaper, lighter, and easier to create.”
The Great Semantic Divide: Virtual Reality vs. 360-Degree Video

The Great Semantic Divide: Virtual Reality vs. 360-Degree Video

by Rachel McCubbin | Sep 14, 2018 | VR

“This year, I’ve heard increasingly heated discussion surrounding 360° cinema’s ‘right’ to be called ‘True VR.'”
HTC is bringing wireless VR to the Vive with a $299 adapter on September 24

HTC is bringing wireless VR to the Vive with a $299 adapter on September 24

by Rachel McCubbin | Aug 27, 2018 | VR

“HTC on Tuesday announced that Vive owners will be able to preorder its upcoming wireless adapter for a cord-free VR experience.” Developers are listening to users feedback and adjust hardware accordingly.
Apple insider says exciting new augmented reality glasses are just two years away

Apple insider says exciting new augmented reality glasses are just two years away

by Rachel McCubbin | Aug 16, 2018 | Gaming

“Apple augmented reality (AR) glasses, which we’ll call Apple Glasses, for the time being, are expected to launch in 2020 at the earliest.”
Are the Virtual and Augmented Reality Markets Already Dying?

Are the Virtual and Augmented Reality Markets Already Dying?

by Rachel McCubbin | Aug 7, 2018 | VR

“Despite a ‘poor start’ to 2018, it still expects the AR and VR headset markets to ‘return to growth over the remainder of the year as more vendors target the commercial AR and VR markets.'”
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